5 Powerful SEO Writing Tips

By Veselina Yaneva The following five powerful writing tips will help you to optimize your online articles for search engines. Writing for the web requires the consideration of two audiences – human readers and search engines. These two audiences are interrelated: to make your content visible and accessible to the former, you need to ‘impress’ […]
Copywriting 101: How to Craft Compelling Blog and Social Media Posts

By VESELINA YANEVA Copywriting is a powerful tool for convincing and inspiring potential customers or clients online. It’s the craft of using compelling words for the purpose of finding leads and converting them – an essential element of advertising and marketing. Mastering copywriting in blog and social media posts, however, requires time and effort. Here […]
How to Find Work as a Freelance Writer in New Zealand

By Melissa Gilbert Understanding the playing field is essential in order to secure work as a freelance writer. Researching the various routes a freelance writer can take to earn a living is like going down a rabbit hole. It starts with Google and ends with payment for a completed job – but what about the […]