Writing Articles for Websites and Blogs Course

Learn to Write for Online Publications Around the World

Study how to write engaging, professional articles and blogs

The Writing Articles for Websites and Blogs Course will train you to write compelling online articles and posts for New Zealand websites and blogs, as well as global publications.

This course is perfect if you want to upskill by polishing your online article writing skills, or if you want to blog about your business or services you offer. It might be that you'd like the flexibility to earn some extra income whenever and wherever it suits you.

Step by step, you'll learn to strengthen your SEO skills, craft punchy headlines, write engrossing content and draft a bio so that you can confidently produce professional copy that's good to go.

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This Course Gives You...

Expert, Individual Feedback

Get prompt, honest, detailed feedback on every assignment from an award-winning writer. We focus on your unique writing strengths.

No Peer Reviews!

You will only be assessed by your tutor, a leader in their field. No more guessing and wondering how to write; you'll be guided line by line.

No Automated Marking

We use traditional methods of assessing work, as editors at publishing houses would. No generic feedback!

A Flexible Schedule

Work wherever and whenever you want. You can easily fit our courses around work and other commitments.

Relevant, Usable Content

Easy-to-digest course notes that capture a lifetime of writing experience, ready for you to apply to your own writing.

Ongoing Assessment

Your writing is assessed continuously as your course progresses.

Fast-track Your Progress on the Writing Articles for Websites and Blogs Course

Develop versatile online writing skills

Over eight modules, discover how to write ready-to-pitch articles for your chosen online platform. This course will guide you through the building blocks of structuring and honing compelling and readable content. You'll also receive insider tips on how to avoid common mistakes that writers often make when launching into journalism or blogging.

You'll walk away with three complete articles on different topics and receive personalised feedback from your tutor every step of the way.

This course is ideal for anyone stepping into a professional communications role or for a confident writer who wants to develop a new freelance skill.

Fast-track Your Progress on the Writing Articles for Websites and Blogs Course

Course Overview

Start your course at any time – applications open all year round.



Price includes GST/VAT


The assignments vary in length.



These modules include around 200 pages of course notes.



Work at your own pace - up to a maximum of seven months.


Start Date:


Working with an individual tutor means you can start the course at any time.

Admission Requirements:

Basic writing skills are essential.
Computer skills, e-mail and Internet access required.
No previous tertiary qualification required.


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Our Graduate Students' Successes

We are proud of our graduates who have achieved success. Here are a few among dozens of our journalism success stories.

  • Ian Middleton

    Ian Middleton completed the Freelance Journalism Course with distinction. Ian has been published in 'New Zealand Mountain Biker' magazine, 'The Climber' and 'Spoke' magazine. He describes his course: ‘A very worthwhile experience which I have benefited from immensely. Very relevant and a must for anyone hoping to break into the industry.’

  • Rosanne Turner

    Rosanne Turner sent us an update of the magazines for which she writes. She has been published in 'Holland Herald' (KLM), 'Morning Calm' (South Korean), 'Sawadee' (Thai Airways), 'Samui Holiday Magazine', 'Samui Wining & Dining Guide', 'CEM Air' inflight magazine, and 'Interval' (USA). Rosanne is a graduate of our Travel Writing Course.

  • Jeanna Thomson

    Jeanna Thomson completed the Advanced Freelance Journalism Course. Her article 'Butterfly Effect' on culture-tech incubator Mahuki has been published in the March issue of 'Capital' magazine. Her story 'Girls on Film' published in 'Weekend Magazine' in the 'Herald' newspaper.

  • Rochelle Sewell

    Advanced Freelance Journalism student Rochelle Sewell's road rage article was the cover story in ‘Your Weekend’ magazine. It was also inserted in ‘Dom Post’, ‘Christchurch Press’ and ‘Waikato Times’ papers. Rochelle also had her story on workplace bullying published in ‘Employment Today’ magazine. Rochelle’s article titled ‘The (Other) Oldest Profession’ was published in ‘Little Treasures’ magazine.

  • Gina van Staden

    Gina van Staden, a graduate of the Vryskutjoernalistieke kursus (Freelance Journalism Course), was published in both ‘Vrouekeur’ and ‘Troukoors’ magazines. She now also blogs regularly for the well known publication ‘Finesse’. Excellent work, Gina.

  • Jessica Oosthuyze

    Jessica Oosthuyze landed an internship at the prestigious ‘Getaway’ magazine. Jess recently graduated with distinction from the Travel Writing Course.

Tutors for this course

Fiona Walsh

Fiona Walsh has an MA in Communications from City University, London and over 20 years' experience working in publicity and media writing, including as publicity manager for the English National Ballet and head of press for the National Theatre in London.

She currently freelances for clients including SundanceTV, National Theatre Live, NBCUniversal and the Joburg Ballet. She worked for several years as a freelance arts writer in London and currently writes for Channel24.co.za and Screen Africa. She has contributed articles to Creative Feel magazine, the Workplace supplement in The Star, and The Irish Times. She has also written and edited annual reports, website content and newsletters - both print and online - for a variety of clients.

She returned to the National Theatre in London for a year in 2012 as communications manager, responsible for managing broadcast, print, online and social media content around the NT's involvement in the 2012 Cultural Olympiad during the Olympic Games and the Queen's Diamond Jubilee celebrations. On her return to South Africa, she worked as an account director for Total Exposure PR, managing a team responsible for six BBC TV channels.

Dianne Tipping-Woods

Dianne Tipping-Woods is an award-winning journalist. She has more than 10 years experience as a freelance writer working for a wide range of clients and publications. These include the UK's Department for International Development, WWF-USA and WWF-SA, and Facebook. She has also done work in print and online for, Wild Magazine, AA Traveller, Africa Geographic, Getaway, Women & Home, Wildlife Magazine, BBC, Mail & Guardian and more.

She has a BJourn (with distinction) from Rhodes University, where her interest in the intersection between story-telling and technology began. This has proven its worth time and again in a constantly evolving media landscape, ensuring she's as comfortable blogging as she is writing for social media, websites, and print publications.

Course Curriculum

Module 1

The Web Writing Industry Uncovered
  • Key questions about writing for online markets
  • How is web journalism different from print?
  • Basic features of a web article
  • Two-part assignment

Module 2

Finding Saleable Ideas for Articles
  • Finding ideas to write about
  • Choosing and analysing a target publication
  • Research basics
  • Three-part assignment

Module 3

Writing Eye-Catching Headlines and Blurbs
  • How to write a good headline for the Web
  • Writing blurbs and subheadings
  • Choosing keywords
  • Four-part assignment

Module 4

Mastering the Intro Paragraph
  • How to write a gripping lead paragraph
  • Two-part assignment

Module 5

Writing Compelling Article Middles
  • Filling out paragraphs 2-10
  • Key web writing strategies
  • Quoting experts
  • Working on logical flow
  • Avoiding plagiarism
  • Two-part assignment

Module 6

Closing With a Bang!
  • Writing meaningful conclusions
  • Checking on chunking
  • Creating lists and resource boxes
  • Four-part assignment

Module 7

Polishing Your Article
  • Editing tips
  • Where to find work
  • Copyright issues
  • Tips for managing your writing business
  • Two-part assignment

Module 8

Submitting Your Article to an Editor
  • How to write a cover letter
  • How to write a query letter
  • Write and submit an article to an editor of a webzine

What Our Students Say

  • Writing Articles for Websites and Blogs Course

    I learnt a lot on this course. It gave me up-to-date knowledge and insight into the requirements needed for this type of writing. Fiona was a wonderful tutor. She was extremely prompt in responding and always gave thorough and helpful feedback. I enjoyed learning online with a tutor at my own pace, rather than in a group situation. My writing confidence has dramatically improved as a result of doing two courses with the college.

  • Writing Articles for Websites and Blogs Course

    As a former old-school journalist, I found the course on Writing Articles for Websites and Blogs hugely helpful. It is not easy to make the transition from print to digital media, but the course was a skilful blend of instruction in writing, tailored to the demands of Internet publishing. The assignments were demanding, calling for extensive reflection and research, which is precisely what an assignment should be. To guide me on the way, I was gifted with an extraordinarily insightful and constructive tutor who thoughtfully guided me through the learning process. I can only endorse and recommend The Writers College to anyone who, like myself, wants to start a blog.

  • Writing Articles for Websites and Blogs Course

    Overall, the course more than met my expectations. It offered a Every minute of this course was fun and enlightening. Based on the great course content and tutoring, I have been able to start my own blog with much success and confidence. My tutor was excellent. She was extremely competent and I learnt so much from her assessments and guidance. Every aspect of the course, from the initial registration to the end, is commendable.

  • Writing Articles for Websites and Blogs Course

    This course has been great fun. It is one of the best courses I have ever studied; the assessments are fun as you can put your own angle and style into each one. My tutor Fiona was positive and encouraging and also gave great feedback to improve my work. She is wonderful and has given me great tips and feedback.

  • Writing Articles for Websites and Blogs Course

    It’s been practical and very helpful to learn about the tips and tricks for website writing. Lorraine was very supportive and encouraging. The course was worthwhile to complete; it definitely helped to improve my writing style and increased my confidence to write.

  • Writing Articles for Websites and Blogs Course

    The course was perfect for me. I was given the challenge I needed and the platform to get me into writing. I’d highly recommend the Writers College courses.

Get These Additional Benefits

Lifetime Course Access

Benefit from free lifetime access to future course updates and access to our writing resources.

Join a Community of Writers

You will have access to our friendly Facebook community, daily writing tips and writing inspiration.

500+ Bonus Articles on Our Blog

A superb, constantly updated resource with articles on writing and interviews with writers.

Work at Your Own Pace

Our courses work around you. You can pace your course around your busy life.

Work Opportunities

Top students are invited to join our writers and editors for hire service.

Be the First to Know About Writing Competitions

We'll help you keep up to date with the latest competition announcements

Risk-Free 100% Money-Back Guarantee

We are so confident that you will love your course that if you're not 100% satisfied with the quality of our training, simply ask for a refund within 30 days.

Terms and Conditions

Complete the Application Form to Enrol on the Writing Articles for Websites and Blogs Course

You will receive an approval email and invoice within one working day.

  • Female
  • This is in case your primary email address bounces or is undeliverable.

Questions? We've Got Answers

How does the course work?

Detailed course notes covering the content of each module are emailed to students. At the end of each module, students will be required to complete writing exercises. In total, the course includes nineteen short writing assignments, all of which count towards the final result of the student. This includes three articles of publishable quality. Once the writing assignment has been completed and emailed to the lecturer, an assessment and feedback will be sent to the student, and the module will be considered complete.

Is it interactive? Can I ask my tutor questions?

Absolutely. You have direct communication with your tutor for the duration of the course. The more questions you ask, the more you will get out of the course.

For how long will I get access to the course?

You will get lifetime access to the course, and you'll benefit from all future updates and improvements to the course.

Will anyone else see my work?

For the majority of our courses, only your tutor will see your work. Your work will remain completely private unless you get it published. In the journalism courses, your work might be published in the public domain, but you do have the final say as to whether or not it is published.

What are the conditions of certification?

You will receive a Writers College Certificate upon successful completion of the course, provided youmeet the following conditions:

You must have completed all 19 assignments. The course must have been completed within sevenmonths of registration. A minimum average of 50% for the course must be achieved.

What are the admission requirements?
  • Basic writing skills are essential.
  • Basic computer skills, as well as email and Internet access are required.
  • No previous tertiary qualification is required.
When can I start a course?

Because you will work with an individual tutor, you can apply for a course and start as soon as you want to. There are no specific start dates as would be the case with a traditional college.

An application is usually approved within one working day. Once we see proof of payment, your course will start.

You could be starting your course today!

What is the minimum estimated time commitment?

Reading Time: 14 hours Writing Time: Up to 15 hours Research Time: 5-10 hours, depending on the complexity ofyour articles

When will I get access to the course?

Once your application has been approved, you will receive notice of approval and an invoice via email. As soon as we see proof of payment, you will receive the first module. We will also send you your tutor's email address and your login details. Your tutor will also be in touch to welcome you.

Who owns the rights to the work I produce?

Any work you create on our courses is owned by you. We will never make a claim to anything you produce. We follow the rule that copyright subsists with the creator (you).

Got More Questions?

We would love to help you choose the best course for you. Tell us what style of writing you want to develop and we'll give you some options.

Contact Us

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