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Why plain language is good for readers – and society as a whole

Plain language is about simplicity. Learn why it’s also about respect and social equality.  ‘Simplicity is the ultimate sophistication,’ said Leonardo Da Vinci. He applied this motto to his art (with obvious success), and it may apply equally to writing. How do we get our point across without confusing readers with big words and long-winded […]

writing in nature

Unveiling Why I Write

By Emma du Preez Last week, while walking my dogs at Kakamatua, I saw something that looked like a scene from the turn of the

Become a copywriter on a course at NZ Writers College

A Copywriting Deep Dive: The Role of Words in Modern Marketing 

Many brands and marketers know what they want to say. Few know how to say it. That’s where copywriters come in. BY AMY TJASINK ‘Just Do It.’ ‘Think Different.’ ‘Because You’re Worth It.’ For consumers worldwide, these short lines instantly evoke iconic brand images. Though just three or four words long, they likely took weeks […]

On Writing Articles

Write Articles for Digital and Print

freelance writer working

The Modern Writer’s Toolkit: 6 Essential Tools to Supercharge Your Writing

Focusing on writing can feel impossible in today’s world full of deadlines and distractions. EMMA CLARKE shares six free digital tools to help freelance writers balance creativity and efficiency. Are your folders filled with half-finished drafts? Do your browser tabs seem to multiply endlessly? Does finding the right words feel like fumbling through the dark? […]

content writer freelancing

How to Succeed in Content Writing

If you’ve ever wondered what makes the digital world tick, the answer is simple: content. It’s the words, images, videos and messages that keep audiences engaged and businesses thriving. Content writing is one of the fastest-growing fields, and the demand for talented writers has never been higher. With the ever-expanding world of digital marketing, e-commerce, […]

Amanda Penton

Destigmatising AI: Why ChatGPT Isn’t Here to Replace You

For eight years, Amanda Penton of QuickFuse Studios has handled marketing for prominent clients such as Only Organic, Takapoto Estate, Morris & James Pottery, and Natural Things. She has seen the before-and-after of doing business with AI tools like ChatGPT. So in a world of generative AI, in which swathes of text are only a […]

Writing is healing and transformational

The Healing Power of Writing

When life unravels, committing to a daily practice of writing can be tremendously healing and helpful. SUE FENTON explores the benefits of writing. Writers seem

Is My Freelance Writing Awful?

Does your passion for writing outweigh your skill? KATE TAYLOR explores what to do if you suspect your friends aren’t telling you the truth about

Become a copywriter on a course at NZ Writers College

A Copywriting Deep Dive: The Role of Words in Modern Marketing 

Many brands and marketers know what they want to say. Few know how to say it. That’s where copywriters come in. BY AMY TJASINK ‘Just Do It.’ ‘Think Different.’ ‘Because You’re Worth It.’ For consumers worldwide, these short lines instantly evoke iconic brand images. Though just three or four words long, they likely took weeks […]

An Interview with Emma Russell, Award-Winning Investigative Journalist

WORDS BY JESS COOMBES Award-winning journalist Emma Russell has built a praiseworthy writing career in only six years. In 2017, she wrote for her home town paper, the Whanganui Chronicle. The following year, she became the health reporter at the New Zealand Herald. During her five years at the Herald, Emma uncovered two major investigations […]

visual journalism for blogging and articles

5 Reasons Why Writers Should Use Visual Journalism

BY JANE GARDINER The world is changing, and digital media continues to adapt. Rather than despair, writers should see visual journalism as an opportunity for fun, growth and collaboration. Are words enough? In this ever-evolving digital age, writers are increasingly finding the need to adapt and learn skills beyond traditional journalism; visual journalism is one […]

On Travel Writing

Explore the World and Write

become a travel writer

Why Do a Travel Writing Course?

When every man and his dog thinks he’s a great travel writer, WENDY MONTROSE explains why she did a course before embarking on the road

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Watch a Q & A with Award-winning Tutors at Our College

Our team of Writers College writers/tutors answer your questions about the creative writing industry – and about getting published!

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